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Sunnyvale, California, USA – July 1, 2007 – Bridgelux,
Inc., a leading supplier of energy saving LED chips to high-volume
solid state lighting markets, today announced that LED industry
veteran Mark Swoboda has joined Bridgelux as its new Chief Executive
Officer. Swoboda brings with him 24 years of semiconductor sales,
marketing and senior management experience, with the last 8 years
focused in the LED market.
Dr. Robert C. Walker, who served as CEO since July of 2005, will
continue on the Board, and as a member of the senior management
team, leading strategic business development initiatives for the
company. “Mark brings with him an incredible portfolio of
development, market and branding experience that will be key to
positioning the company for its next phase of growth,” said
Dr. Walker. “With lighting-class LED products having reached
volume production, Mark’s vision will enable Bridgelux to
brand itself as a key supplier to companies pursuing some of the
most exciting emerging markets.”
Mr. Swoboda most recently served as Executive Vice President of
Philips Lumileds Lighting Company, where he led the sales, marketing,
applications, and custom product development teams. During his tenure
at Lumileds, the company pioneered the power LED product class and
established a strong brand recognition strategy which proved key
to developing high growth markets and applications in solid state
lighting including general lighting, mobile phone camera flash,
LED backlighting, and automotive forward lighting. Prior to joining
Philips Lumileds, Mr. Swoboda spent 17 years with the Hewlett-Packard
Semiconductor Products Group in various sales, marketing, and channel
management positions.
“Bridgelux has assembled one of the strongest research and
development teams in the industry, and has shown great results with
its technology,” commented Swoboda. “It’s an exciting
prospect to lead a team of this caliber into a market that is so
ripe for explosive growth and at the same time is simply important
for the world..” LED-based solid state lighting offers the
promise of greatly reduced energy consumption along with enhancing
the quality of life worldwide by delivering better light, often
where no light was available before. “Bridgelux is a company
that can make a difference and I’m proud to be part of that
effort,” concluded Swoboda.
About Bridgelux, Inc.
Founded in 2003, Bridgelux is a leading supplier of cost-effective,
energy saving LED chips to high-volume market segments. The company
developed and introduced the industry’s first high volume
ITO/InGaN (Indium Tin Oxide / Indium Gallium Nitride) power light
emitting diode (LED) chip and is currently delivering millions of
chips every month to customers worldwide. Customers use Bridgelux
LED chips to replace traditional bulb technologies with solid state
products that provide a powerful and energy-efficient source of
blue, green, or white light. Bridgelux chips are currently found
in mobile appliances, signage, automotive, and various general lighting
applications.
For more information visit http://www.Bridgelux.com
Contact at Bridgelux:
Gloria Fan, +1 408.329.5300 (GloriaFan@Bridgelux.Com)
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